Famous influencers to wage ‘ground war’ on Australian government over social media ban, documents reveal

Julie Inman Grant said the laws would provoke a ‘lobbying surge’ brought on by concerns the ban would affect advertising revenue

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Australia’s online safety chief has warned the Albanese government of the imminent “ground war” by tech giants harnessing “the most famous influencers” before a social media ban for under-16s later this year.

Anthony Albanese announced in July the government’s decision to include YouTube in the restrictions set to begin from December, reversing an earlier decision to exempt the video platform.