‘The Sneaker Boom’: Crave Docuseries On How NBA Stars Made Sneakers Essential Footwear Drops Trailer

EXCLUSIVE: Sean Menard’s docuseries The Sneaker Boom explores how young NBA stars and marketing execs drove an explosion in global popularity in sneakers in the 1990s, and we’ve got a trailer for the five-parter here ahead of its launch in Canada tomorrow. “Everybody in the world knew who Michael was,” says a voiceover as the […]