BURSTIn November, Hyundai will formally unveil its next electric vehicle. It's the new Ioniq 9, a three-row SUV that uses Hyundai Motor Group's highly competent E-GMP platform seen in the Ioniq 5 and 6. Ahead of that reveal, the automaker shared some teaser images.
Regular readers will know that Hyundai's various design directions always have interesting names, and like the two smaller Ioniqs, the Ioniq 9 will feature "parametric pixels" in its headlamps—the blocky 8-bit look has been used to good effect on the Ioniq 5 and Ioniq 6.
E-GMP has already given rise to a big electric three-row SUV. Kia's EV9 has been on sale for a while now and has just about matched the cheaper EV6 in terms of sales for the last nine months, despite a $54,900 starting price that's more than $12,000 greater than the EV6's. (American car buyers really do want larger cars, and they vote with their wallets.)