Tesco aiming for bumper 2026 after best Christmas market share in decade

Chain reports strong sales but shares drop 5% after analysts say third quarter performance was behind expectations

Tesco has said it aims to grab an even bigger slice of the grocery market this year after winning its best share in more than a decade over Christmas with strong sales of fresh food and its Finest own-label range.

The supermarket, which has an almost 29% market share, according to Worldpanel by Numerator, said it had taken the most share from Asda, the UK’s third-largest supermarket chain that has been struggling to turn around falling sales.

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